Policy Statement Concerning the Suppression of Accuracy in Artificial Intelligence Systems

Document Headings Document headings vary by document type but may contain the following: the agency or agencies that issued and signed a document the number of the CFR title and the number of each part the document amends, proposes to amend, or is directly related to the agency docket number / agency internal file number the RIN which identifies each regulatory action listed in the Unified Agenda of Federal Regulatory and Deregulatory Actions See the Document Drafting Handbook for more details. Federal Trade Commission [File No. P264200] AGENCY: Federal Trade Commission. ACTION: Proposed policy statement; request for comments. SUMMARY: The Federal Trade Commission (“Commission”) is proposing a policy statement regarding the application of the prohibition on deceptive acts or practices in section 5 of the Federal Trade Commission Act to companies that market artificial intelligence (“AI”) systems. DATES: Comments must be received on or before Friday, July 31, 2026. ADDRESSES: Members of the public may file a comment online or on paper by following the instructions in the Comment Submissions part of the SUPPLEMENTARY INFORMATION section below. Write “AI Policy Statement; Matter No. P264200” on your comment and file your comment online at https://www.regulations.gov/​docket/​FTC-2026-0859 . If you prefer to file your comment on paper, mail your comment to the following address: Federal Trade Commission, Office of the Secretary, 600 Pennsylvania Avenue NW, Mail Stop H-144 (Annex P), Washington, DC 20580. SUPPLEMENTARY INFORMATION: I. Summary Artificial Intelligence (AI) is reshaping how Americans consume information, educate our children, and perform our jobs. [ 1 ] As they have marketed their remarkable breakthroughs to the public, AI companies have spent years representing explicitly and implicitly that their systems aim to produce the best output—output that faithfully and accurately achieves users' stated objecti…